Jan 19

Presidential Campaign Double Speak

Posted in Capitalist

Campaigners in presidential elections speak out of one side of their mouth in the primary election; then, out of the other side of their mouth in the general election.

In the primaries, the Democratic candidates reach out to the left wing of their party; and similarly, the Republican candidates take positions to curry favor with the right wing of their party. This is the strategy office-seekers must adopt to be nominated by their political party. If the members of the extreme wings of the Democratic or Republican party feel that the aspirant isn’t liberal and/or conservative enough, he or she won’t be nominated.

In state primaries, political contestants tailor their speeches to fit local concerns; sometimes contradicting themselves from state to state. The length of time for the primary presidential election has steadily increased; dramatically this election.

Consequently, during the course of the lengthy campaign, aspirants have taken so many positions that make them even more vulnerable to criticism.

The majority of Americans are middle-of-the-road in their political tastes. Therefore, in the general election, nominated presidential candidates must redefine themselves, shift toward the center, away from being too liberal and/or too conservative, in order to win. The transition in their political posture from the primary to the general election is a delicate passage for the nominees. Moving away from positions assumed in the primaries, to their new posture in the general election, must be subtle and not too drastic, because any obvious changes are harmful to the nominee. Double speak, even though each of them is using it, doesn’t stop candidates from accusing the other of flip flopping.

This double speak technique is harmful to the public’s perception of the candidates as well the entire election process. No wonder so many Americans are cynical and so few citizens vote.

The current presidential election system, contrived by politicians to preserve their power, not only deprives citizens’ majority rule but also, is needlessly costly and inefficient. The current presidential race will consume over billion, counting the money spent by all the candidates in the primaries, the nominees in the general election, and the political party nominating conventions. The new president enters office with serious obligations to special interests for the extensive campaign money collected for his electioneering. The primary elections empower and re-enforce the authority of each political party by allowing them to select the delegates to the nominating conventions. They reward party leaders and loyalists by picking them as delegates, giving them voting rights in the presidential election, which precludes winning the office of President of the United States by popular vote.

An open presidential election would be more efficient, establish winning by popular vote, lessen the influence of insiders, and save both time and money. Open elections allow any candidate to run for public office. Their names appear on the ballot without part affiliation. The winner must get more than 50% of the votes. If no candidate gets the required percentage, there is a runoff between the two with the highest vote percentages; the victor is the candidate with the most votes. There could be these added features to this type of election that would make it even more attractive to the American public. A provision to limit the field to serious candidates could require all public office holders, running for office, to resign from their current position. Further, setting a reasonable time limit to campaign for office of president will lessen the amount of money necessary to compete. Finally, candidates needn’t double speak for the one general election, allowing them to be more forthcoming in their positions on the issues.

Art Woodrow, a veteran of World War II who is dedicated to restoring our democratic process, is the founder of The Democracy Conservator Foundation. DCF is a not-for-profit, apolitical organization seeking to increase the involvement of U.S. citizens in the political process and to encourage the discussion and debate of issues our society faces today. To learn more about how to make your vote count, visit http://www.democracyconservator.org

comments: 0 » tags: , , ,
Dec 26

Selecting a Public Relations Firm to Work With in a Political Campaign

Posted in Politics Portal

Article by Donald Dubay

Our discussion starts at the point where you have ended up being part of the ‘inner circle’ organizing a given political campaign. The campaign could be about anything: from getting a given person into ‘power,’ to ensuring that a given incumbent retains power, and onto changing the public’s perception about a given party… and anything else along these lines. As one of the political campaign’s organizers, you are very well aware of the fact that the campaign won’t be successful, unless you can get members of the public to buy into its core message. You are also aware of the fact that in order to get the members of the public to buy into the political campaign’s message, you need to get good (traditional) media coverage for it. Most people still get their news from traditional media channels – especially the TV and the newspapers. In any event, it is only when something gets into public TV and into the papers that it gains the credibility it needs for people to start taking it seriously. And of course, not being naïve about how the media works, you know that you need the help of a good public relations firm to get the coverage you need… So you are now at the point where you are selecting the public relations firm to wok with in a political campaign.As you will come to realize, not just any public relations firm will be ideal for this sort of (political campaign related) work. Different public relations firms specialize in different things. A public relationship firm with whose help you previously managed to get more people to buy a given product may not necessarily be very helpful when it comes to getting people to buy into a given (political) idea. It takes familiarity with different media contacts to get coverage for different types of stories. All that leads into a situation where an ideal public relations firm to work with in a political campaign would be one which has a track record of success in that sort of work. Talking to the people who were behind previous political campaigns that were successful may offer you hints with respect to which public relations firms they worked with, how the said public relations firms helped them and so on.

Three considerations will, ultimately, be useful when selecting a PR firm to work with in a political campaign.

Firstly, the PR firm has to be one that has a track record of success in this type of work.

Secondly, the PR firm should be one whose ideals merge with the ideals you are trying to promote. It is possible to ascertain this by having a peek at the profiles of the people behind the firm. One has to be fully convinced about a message, to market it successfully.

Thirdly, the PR firm should be one whose cost of services is manageable, and one which has not been previously implicated in acts of impropriety. It should be a firm which enjoys a good standing in the media circles – because when all is said and done, the main things you will be getting from the firm is access to its ‘media contacts.’

The author is highly impressed with the media management skills of Zach Friend and feels that Zach Friend Santa Cruz has a lot to offer through his services.